Harvest is finally underway in Paso Robles. Things have been getting off to a slow start and yields are low, but spirits are high. Regardless of the trials and tribulations, harvest is by far the most beautiful and exciting time in wine country. And only First Crush puts you up front and center in all of action with our hands-on, educational, fun and fantastic Crush Encounters!
So what are you waiting for? There's still time to come to the beautiful Paso Robles wine region this fall to LEARN, SEE and DO a real wine grape crush! There's nothing else like it anywhere else, and it only happens once a year, and it's only available from First Crush! If you register by this Friday, Oct. 7 for either of your remaining Crush Encounters, you can bring a friend for half off. (See website for details.)
If Vines Could Talk...
They'd tell you they've had a really tough year! Due to the late spring frost, many growers and winemakers are seeing less than 50% of their normal yield come in from the field, and due to an unseasonably cool summer, it's coming in later. Growers are hoping that the lower yields will be compensated by higher quality, and increased fruit prices in 2011. Bulk wine supply has definitely dwindled with 2009 Paso Robles Cabernet Sauvignon vanishing faster than Houdini. And with slim pickin's this season, I think growers are right to be optimistic about 2012.
For First Crush, harvest is nearly half over. With three successful Crush Encounters under our belt, we head into the home stretch. So far, the weather and the grapes have been beautiful, and our Crush-tomers have all had a great time.
We have two Crush Encounters left: one at Cass Vineyard & Winery on Oct. 15 and one at Pomar Junction Vineyard & Winery on Oct. 22. Don't miss these last two opportunity to enjoy a fun and fabulous Harvest and Wine Grape Crush in Paso Robles this fall.
Don't be Crushed
Despite the woes in the field, things are still busy in the winery. We are fermenting our first-ever First Crush Syrah Rose, which was harvested with loving hands by our Crush-tomers on September 24 from the Silver Horse Vineyards. The Rose is coming along nicely and has almost finished its primary fermentation. Our Savor Crush-tomers and Calypso Crush-tomers harvested Syrah on September 29 and 30, and it too is making its magical transformation from berry to world-class wine.
Savoring the Central Coast
On September 29, First Crush Savored the Central Coast with Sunset wine editor, Sara Schneider and a group of eager new Crush-tomers. After a sipping and picking about a 700 lbs. of Silver Horse Vineyard Syrah, the fun-loving group enjoyed a fabulous lunch prepared by Chef Julie Simon of Thomas Hill Organics paired with the wines of Chamisal Vineyards. Great wine and food, set to the melodious tunes by the Belmores and beautiful panoramic views from the Silver Horse Vineyard made for a fabulous day.
Harvest Wine Weekend
There's a lot happening in Paso Robles in October, and the Harvest Wine Weekend is one way to check in on some of the action. It's three days of tasting, touring, wining and dining. Wineries all over the region invite you to visit Paso Robles and host parties, dinners and more.
First Crush is no exception. We've teamed up with Pomar Junction Vineyard & Winery to offer you three great days of winemaking fun. You can experience it in one or two days, and are invited to kick off your weekend FREE OF CHARGE at the Pomar Junction Train Wreck, Friday, Oct. 21 from 5 p.m. – dusk when you register for a one or two-day Crush Encounter. You'll enjoy VIP treatment at the TrainWreck, see and learn how wine is made with First Crush and Pomar Junction on Friday, and then get to bottle wine to take home on Sunday.
For a limited time, you can enjoy all of this for as little as $175/pp. A full day of wine making education, great food, music and fun for about the price of ONE winemaker dinner.
For details and information about everything going on Harvest Wine Weekend, visit pasowine.com.






